Market Research Analyst

Mockup

Market Research Analyst

2-3 years
Location: Erandwane, Pune
Job Code: RE13
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JOB DESCRIPTION

What You Need
  • Analysing data sets and communicate findings
  • Contributing data-backed insights to marketing strategy
  • Conducting product testing and brand research
  • Knowledge and experience of using data modeling tools and techniques will be a bonus
  • TYPE OF RESEARCH:
  • Must be able to conduct Qualitative and Quantitative research in multiple areas, including:
  • Leads
  • Customers
  • Markets
  • Brands
  • Competitors
  • Campaigns

SKILLS REQUIRED :

  • Market research analyst technical skills:
  • Data collection tools like Qualtrics, SurveyMonkey, Typeform, Google Trends, and SEMrush, among many other tools, to learn more about customers, markets, and competitors.
  • Statistical analysis knowledge of applying statistical techniques to group your data into relevant and actionable findings .
  • Interpretation:
  • Candidate/you should be able to gathering and parse the necessary data. After parsing, the candidate/you
  • must know how to interpret those findings in light of a company’s product and marketing needs.
  • Critical thinking:
  • Candidate/you should know how to ask the right questions in order to find the best data, extracting meaning
  • from collected data, and then applying those insights to a company’s marketing strategy.
  • Communication:
  • Candidate/you should be able to translate insights into recommendations that other teams can act upon.
  • strong ability to speak and write clearly and constructively in plain or easy-to-understand English will be an asset.
  • Interviewing Candidate/you should be able to conduct customer interviews or focus groups. Be comfortable speaking with
  • strangers and getting them to open up about their experiences is a key skill.

PREFERRED SKILLS :

  • Data visualization tools like Tableau, Qlikview, and Plotly. Knowledge of how to use data dashboards or data analytics suites to convey important findings to other teams.
  • Programming languages such as R, SQL, SAS, or SPSS, which feeds into their data gathering and data interpretation efforts.

QUALIFICATION

  • Minim bachelor’s degree majoring in areas:
  • Business administration
  • Economics
  • Marketing
  • Psychology
  • Sociology
  • Statistics
  • EXPERIENCE:
  • Two or three years of experience working in a Market Research firm or a Media Agency with demonstrated experience of conducting first-hand market research and presenting findings.

WHY JOIN US

  • Good compensation
  • Flexible timings
  • Good health care and employee friendly HR policies
  • Work remotely
  • Open work culture

  • Be part of a company with the most cutting-edge practices and technologies plus a unique team.
  • Opportunity to work on challenging, rewarding project with talented colleagues and clients spread all over the world

Thanks for taking the time to review our job, if you think it is a match to your experience and interests please apply today, we are eager to learn more about you! If you know a friend who may be a fit for the job, please refer them.